[Instructor] - Garbage in, garbage out is one of my
favorite multi-media production sayings.
While there are of course ways to improve
less than stellar images in video,
as far as I'm aware,
there is no magic garbage-to-gold drag and drop effect.
So, whenever I capture video or images for a project,
I almost always shoot in the highest resolution
available on my camera.
So given that most of my projects are created
in HD 1920 x 1080 resolution,
why would I create media with such a large file size?
Well, two reasons.
One, quality.
4k video scaled down to HD just looks better.
And two, and really the bigger reason,
4k video and higher res images used in an HD project
offer all kinds of advanced production options.
Now to keep things looking their best,
I transfer my files in full resolution
directly to my laptop.
I don't ever use the "send it to a friend" option
to get it off my device.
This usually compresses and scales down the media
and while it does make a smaller file size,
this comes at a cost to quality.
Instead, I plug in my phone,
I use the card for my camera,
whatever method gets lossless files
from camera to computer.
Now, while pro-level video and photo shooting techniques
are beyond the scope of this course,
I want to highlight a few key points that will
help you get nice-looking shots.
First off, lighting.
Lighting is one of the most important factors.
Today's phones and cameras are really good
with making use of limited light.
Regardless, good lighting will always improve any scene.
Now you don't necessarily need to run out
and buy a bunch of lighting equipment.
Open your shades, turn on your lights, even go outside.
Use the light you have.
Focus is also crucial.
Today's cameras come with exceptional focus tools
to make sure your subject is clear and sharp.
Learn the features on your camera
and take advantage of them.
Framing is also a key component of nice-looking shots.
If you're unfamiliar with this concept,
try using the rule of thirds guide on your camera.
Just place your subject on one
of the intersect points or even dead center
and the odds of getting a decent-looking shot
are pretty good.
If you're shooting in 4k, you can always reframe things
in post-production for an eye-pleasing composition.
And if you want to level up your shots,
there are oodles of advanced courses
here in the learning library.